Question 1

How can digital marketing help my construction business?

Accepted Answer

Digital marketing helps construction businesses get found by potential customers actively searching for your services. Through SEO, you'll rank higher in Google. Through PPC, you'll appear instantly for high-intent searches. A professional website builds trust before they even call. The result? More qualified leads, higher conversion rates, and sustainable business growth.

Question 2

What's the best marketing strategy for construction businesses?

Accepted Answer

The best strategy depends on your specific goals, but most construction businesses benefit from a combination of local SEO (to dominate "near me" searches), Google Ads (for immediate visibility), and a conversion-optimised website. We'll analyse your market, competition, and goals to create a custom strategy that makes sense for your business.

Question 3

How much should I budget for construction marketing?

Accepted Answer

Marketing budgets vary widely, but we typically recommend investing 5-10% of your target revenue in marketing. For construction businesses, that often means $1,500-$5,000/month for comprehensive digital marketing. We'll work with you to maximise ROI regardless of your budget and scale up as you see results.

Question 4

How long until I see results?

Accepted Answer

For PPC/Google Ads, you can see leads within days of launching. For SEO, meaningful results typically take 3-6 months, with significant improvements over 6-12 months. We provide monthly reporting so you can track progress, and we're always transparent about realistic timelines for your specific situation.

Question 5

Do you understand the construction industry?

Accepted Answer

Absolutely. We specialise in construction marketing and understand the unique challenges you face: Long sales cycles and consideration periods, Portfolio and past work demonstration. Our strategies are built specifically for construction businesses, not generic templates applied to everyone.

Question 6

What areas do you service?

Accepted Answer

We work with construction businesses across all of Australia – from Sydney and Melbourne to Perth and everywhere in between. Our digital-first approach means we can deliver the same quality service whether you're in a capital city or regional area.

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